Sega Cheng
Opinion
04 November 2021
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The pandemic in the last year has only triggered the rise of social commerce and while lockdown restrictions are easing, social shopping in Southeast Asia is here to stay. Aided with its annual survey, AI solutions firm iKala says it is important for brands to offer top-notch customer experience to make the most of the available opportunities.
Opinion
06 June 2021
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Live-commerce or live-selling is an emerging new trend in e-commerce and iKala’s Sega Cheng shares three ways that brands can take this fast-growing channel to the next level.
